All Episodes

Displaying 1 - 7 of 7 in total

Victoria Thain Gioia (Perelel) - Shipping the First Order from Her House, and Landing the Today Show

On this episode, Perelel CEO and co-founder Victoria Gioia joins us to unpack: Why her daughter's birth sent her down a research rabbit hole into the gaps in prenatal ...

Nish Samantray (Arrae) - Using Wedding Savings to Start Arrae, Landing Retail, and Winning TikTok

On this episode, Arrae CEO and co-founder Nish Samantray joins us to unpack:  Using wedding savings instead of throwing an actual wedding to start Arrae with his wife ...

Stephanie Lee (PetLab Co.) - Becoming Co-CEO, Two Rebrands, and Selling to Private Equity

On this episode, PetLab Co. Co-CEO Stephanie Lee joins us to unpack: Stephanie's "hungry, not just smart" hiring filter, and the interview questions she uses to find o...

Greg Taylor (Step One) - Starting with $800 and Couch Surfing to 30M Units Sold and IPO

On this episode, Step One Clothing CEO and Founder Greg Taylor joins us to unpack:  Starting with $800 to his name and living on a friend's couch, and the moment a bil...

Harley Finkelstein (Shopify) - Building a 100-Year Company & the Future of AI Commerce

On this episode, Shopify President Harley Finkelstein joins us to unpack: Why Harley says entrepreneurship is "the greatest equalizer," and how watching his refugee fa...

Ben Diamond (True Classic) - Scaling to $1B, Surviving Tariffs, and the Costco Playbook

On this episode, True Classic CEO Ben Diamond joins us to unpack: Why landing a plane on Catalina Island can feel like flying off a cliff, thanks to a runway optical i...

Welcome to Unpacked with Casey Armstrong

Every founder and business has a story. Most of them never get told. Unpacked with Casey Armstrong is coming soon. New episodes drop weekly. Subscribe so you don't mis...

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